The quantitative results of researches are essentials in decizionalprocess of clients. An essential stage is the analysis of the results ofrespondents in collaboration with sometimes atypical consumerbehavior in many fields. Also, the numbers relating to the declaredincome of the population must collaborate with those fromconsumption and with information from market.
3.Setting the optimal price range for consumers and competitors;
4.Segmentation of the market;
5.Omnibus (data collection through outsourcing to specializedcompanies).
2.Evaluating the media channels used;
4.Comparative studies about services and competitors';products;
5.The consumer behavior;
4. Mystery shopping (employees or competitors)