1. Product Testing
2. Package Testing;
3. Setting the optimal price range for consumers and competitors;
4. Segmentation of the market;
5. Omnibus (data collection through outsourcing to specialized companies).
1. Branding studies;
2. Evaluating the media channels used;
3. Packaging tests
4. Comparative studies about services and competitors' products;
5. The consumer behavior;
1. Detailed interviews
2. Observation;
3. Blind Test;
4. Mystery shopping (employees or competitors)
1. Opinions and recommendations from personalities regarding a new project IN Republic of Moldova
2. Database of potential clients with customized fields and presales;
3. Databases with vendors with customized fields;
4. Sector Studies
1. Interview face to face with decision makers
2. Telephone interviews followed by email if applicable for personalized field databases
Industry research is closely linked to the start-up consultancy services that Succes Consulting provides. With the help of these studies, we assist our clients in making decisions about marketing and sales strategy.